PJ’S, the Local Coffee to Compete with Starbuck

Black coffee

Starbuck coffee known as one of American symbols, has 28,218 coffee houses worldwide, even no corner without Starbucks in the USA. More than 2 thousand stores are opened each year which contribute to sales and share prices increasing in recent years. 

Since coffee is one of promising business, many states create their own brand to compete with Starbuck. We easily find grounded coffee beans as a gift or a souvenirs in tourist destination areas across America.

Cappuccino and regular coffee 

I stop by in one of coffee houses when I visited New Orleans, Louisiana last week. The PJ’s is a local coffee shop, founded by Phyllis Jordan (PJ’s) in Carrollton neighborhood, New Orleans in 1978. Since then PJ’S expanded its business to 150 locations across USA.

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Open hours

PJ’S plans to open new 100 franchise in several countries include Vietnam, Kuwait and Malaysia. Coffee business is booming in the South East Asia countries. Now, they have many choices in addition to Starbuck coffee.

PJ’s seems to compete with Starbuck in term of product variations, room convenient and even open hours. Surprisingly, the shop opens very early morning at 5.00 AM weekdays. Hopefully, the competition would bring up quality, variation of drink products and down the price.    

Sweet Tangerine Fruit in My backyard

Sweet tangerines

Tangerine is varieties of citrus, come from place called Tangier, Morocco. Tangerine with scientific name Citrus tangerina is hybrid of Mandarin (Citrus reticulata), well known fruit of China's origin. The fruit first time come to Florida, USA is a quite long time ago, around 1800s.

Florida once to be center of Tangerine production in the USA. However, diseases created great loss to tangerine farmers, especially in the last 11 years. Bacteria spread by insects, psyllid caused wrinkling fruits, then trees died slowly.

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Branches bear a lot of fruits

California replaces Florida as center for Tangerine production in the USA currently. California has produced 41 percent of citrus, include Tangerine, Valencia and Navel. Tangerine is growing popular right now. 

We planted a Tangerine tree in the backyard and harvest the fruits in November every year. The citrus has thin and loose skin; thus, we could pull away the skin from the fruit easily. The orange is sweet, even as one of the sweetest fruits I ever eat. 

In the southern parts of USA (Florida, Alabama, Mississippi, Louisiana and Texas), Tangerine grows well, and the fruits ripe from October to January. Many people said that Tangerines sweeter and stronger flavor than other oranges. 

Why not Just try it? 

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Limousine and Motorcade in Funeral Procession

Polices blocked my way

I was frightening when police motorbike and cars stop me suddenly while green light turn on. I ask myself:” what wrong with me?” Then, I saw at least two Limousines and many other types of cars pass through from another road (my right). 

It was first time for me to see funeral procession in the America. Funeral processions have the rights to continue their driving even when red traffic light, and we must stop to allow procession pass though while our traffic light is green. Never cut in a funeral procession.

We may resume our traffic after the last vehicle of procession pass through by looking the flags. The last vehicle usually has at least two flags and it has light flashing sometimes.    

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